Rebuilding a website. Replacing a core system. Commissioning a new platform. These are significant investments, and most businesses commit to them without an independent read on whether the plan is actually sound.
Usually not through any fault of their own. They just don't have someone internally whose job is to pressure-test a digital decision at this level. So the plan goes ahead on assumptions no one's examined, and the expensive problems surface later, at the worst possible time to fix them.
The Pre-Build Review is a chance to catch that early, while it's still just a conversation.





















